Templates can save us time...most of the time. Templates like contracts, role descriptions, financial planning, and others are very useful because we don’t have to re-create them every time we get a new client, for example. However, templates that are related to copy are a wolf in disguise, in my opinion. In my work with clients, mainly when I worked as an Online … [Read more...] about The Problem With Using (Some) Templates
What I have found, particularly while working in a consulting capacity on my clients' launches, is that me telling them what to do and how to do it is only half of the work we do together. Mindset is the other half. You may have heard that launches are famous for bringing buried shit up. Some people fall ill during launches, others have their laptops stop working all of … [Read more...] about Is Fear Running Your Launch?
Yesterday I did my homework for the branding training I am taking with Veronica at Wonderlust custom|design and it got me thinking (again) about my values, personal and business. There are so many variations of the core values exercise out there and yesterday, while looking for further inspiration, I came across one that made a lot of sense to me. Very often, when we’re … [Read more...] about 3 Steps To Help You Identify Your Core Values (And Integrate Them Into Your Launch)
You probably have heard that email is one of the must-use tools in your launch strategy for many reasons (we'll talk about these reasons in a different post). According to research, more than 50% of adults check their emails first thing in the morning and just before they go to sleep. And also on the toilet!! So, instead of worrying about what the Facebook or LinkedIn … [Read more...] about The top 4 email sequences you need for your launch
The more clients I work with, the more I realise that mindset plays the biggest role in a launch. You can have a good strategy, a good plan, a good team, but if your mindset isn’t looked after it will show. Mistake #1: Changing strategy often One of the things most people do when they launch a course or program is changing the strategy often. That stems from not … [Read more...] about 3 launch mistakes to avoid