If this is your first time creating and selling a course or group program, chances are that you don’t really know where to start. And I want to help you with that. The very first step is to get clear on who you are marketing your course/ program to. Marketing and delivering 1:many offers is different from marketing and delivering 1:1 offers. In order to help you to … [Read more...] about How To Prepare For Creating And Selling Your First Online Course Or Group Program
When you’re launching your online course or program for the first time it is extremely important that you allocate plenty of time to planning and executing your launch in order to avoid burnout. Launching something for the first time is like having your first baby, meaning that pretty much everything is new to you, even if you are not new to the growth strategy of launching. … [Read more...] about 4 Reasons Why You Need To Plan Your Launch 90+ Days In Advance
What I have found, particularly while working in a consulting capacity on my clients' launches, is that me telling them what to do and how to do it is only half of the work we do together. Mindset is the other half. You may have heard that launches are famous for bringing buried shit up. Some people fall ill during launches, others have their laptops stop working all of … [Read more...] about Is Fear Running Your Launch?
Whether you like to have everything structured and organised, or you are more of a in-the-moment type of business owner, having a launch plan is important to the success of the launch. Why launch planning is important Having a launch plan doesn’t need to mean a rigid plan. It means knowing what needs to get done, when, and by whom (this part is especially important if you … [Read more...] about Planning is key to launch success